The two leaks

Every practice loses patients in two places. Most only see one.

Before a patient ever finds you — and after they’re already yours. Two different leaks, two different fixes. Both start free.

🔍

patients nearby,
searching right now

LEAK 1
never find you

🦷

your
practice

LEAK 2
never come back

?

patients
who stay

Public findability is checked practice by practice. The $172k recall figure is a conservative estimate, not a measured recovery outcome. Read the recall source →

Leak 1 · before they’re yours

Patients who never find you

You never see this leak — no missed call, no cancellation, no trace. The patient asked Google or ChatGPT, got an answer that wasn’t you, and booked there. What hides you:

✕AI assistants may not name you

A practice-specific scan can inspect the public facts and pages answer systems can use.

✕Your website hides you

Built for human eyes only: no structure, no facts a machine can verify, slow on phones.

✕Reviews gone quiet

A 4.9★ from 2021 loses to a 4.7★ with fresh reviews this month.

✕The booking path is unclear

A practice can inspect its visible booking and request paths without assuming every missing signal has the same cause.

One minute, public signals only, nothing to connect.

Leak 2 · after they’re yours

Patients who never come back

The bigger leak — and it’s invisible from outside because it lives inside your practice software. One clinic’s preview found ~2,700 patients past recall worth a conservative $172k in year one. Where it slips:

✕Calls ring out

Lunch, after-hours, a busy front desk — the patient books wherever someone answers.

✕No-shows and cancellations

A chair opens and refilling it is a manual scramble.

✕Recall goes quiet

Overdue hygiene patients sit in the software with nobody chasing them.

✕Treatment never follows up

Diagnosed work quietly walks out the door.

Xona LPS reads your practice software and recovers it automatically.